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  • WoS İndeksli Yayınlar Koleksiyonu
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  • ARAŞTIRMA ÇIKTILARI
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The Impact of Credit Card Use, Being a Market Maven and Materialism on Compulsive Buying

Torlak, Omer and Tiltay, Muhammet Ali
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Date
2012
URI
http://hdl.handle.net/20.500.12498/4832
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Abstract
Being a market maven, materialism, compulsive buying and credit card use have been separately studied in the consumer behaviors literature, no study towards the impact of market maven, materialism and credit card use on compulsive buying could be encountered as far as it could be detected. The goal of this study is to reveal the impacts of credit card use, being a market maven and materialism on compulsive buying. According to results credit card use and being a market maven have a positive impaact on compulsive buying. It is seen that in the context of this sample, materialism has no significant impact on compulsive buying....  Show more  Show less
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Proceedings Paper
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  • WoS İndeksli Yayınlar Koleksiyonu [274]

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