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Filtreler
Erişime Açık

Azerbaijan Country Image in Context of International Public Relation: Newspaper Websites

BÜYÜKDOĞAN, Birol

Nowadays the image is everything. People, ideas, products, cities and politicians and countries always use images. With the increase of communication in recent years, the images of the countries have started to change rapidly. Country image can be defined as the feelings, thoughts and attitudes of other people about any other country. The formation of the country’s image is influenced by different elements such as the discourses of the leaders, the quality of the products produced in the country, democratic practices, the level of education of the people, cultural and artistic activities and t ...Daha fazlası

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Quantitive Content Analysis Of Doctoral Dissertation Written In The Field Of Public Relations In Terms Of Contribution To The Field

BÜYÜKDOĞAN, Birol

Public relations activities are an important management element in both institutions and organizations and governments. Governments and institutions must consider to their public relations activities to maintain a positive reputation among their target audiences. The aim of this study is to analyze the contribution of doctorate theses on public relations in universities established in Turkey. Content analysis technique is used in the analysis of the data in the study. The study is limited to the theses made in the field of public relations between the years 2018-2022. Theses published between ...Daha fazlası

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Corporate Identity Studies In Metropolitan Municipalities: An Analysis In Instagram

BÜYÜKDOĞAN, Birol

Corporate identity occupies a very important place in ensuring corporate image and corporate reputation. Corporate identity is a concept about how companies see themselves. This concept can be mentioned in both the physics field and the digital field. Corporate identity is mostly examined under the heading of corporate design, corporate culture, corporate behavior, corporate communication, and corporate structure. With the digital transformation in the world, corporate identity has been moved to corporate websites and social media and has provided great advantages in terms of corporate image. ...Daha fazlası

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The Evaluation Of Russia’s Occopation Of Ukraine In Terms Of Country Reputation: A Comparative Analysis Of The USA And French Press

BÜYÜKDOĞAN, Birol

Communication professionals agree that reputation is a haven in difficult times. The reputation of a country should be evaluated within the framework of the respect and value that is received from the people of other countries. All governments make efforts to increase their country’s reputation. Russia’s invasion of Ukraine in February 2022 has been condemned by all humanity as it attacked the sovereignty of a nation. This occupation also damaged Russia’s reputation as a country. The aim of this study is to examine how the Russian occupation of Ukraine is reflected by French and US newspapers ...Daha fazlası

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Evaluation Of University's Tweets Within The Framework Of Public Diplomacy

BÜYÜKDOĞAN, Birol

Public diplomacy is one of the significant elements of current diplomatic activities. Public diplomacy is an activity that should be taken into consideration not only by the state but also by various institutions, including NGOs. Universities have undertaken a significant role in terms of public diplomacy since they engage in foreign students. The purpose of this study is to evaluate the university twitter posts within the framework of public diplomacy. The population of the study is the universities engaging with foreign students in Türkiye. The sample of the study is the top five universitie ...Daha fazlası

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The Impact On Students Preferences Of Promotional Mediums Of Universities: The Sample Of Karatay University Students

BÜYÜKDOĞAN, Birol | GEDİK, HASAN

Owing to oppression of globalization and communication systems, the institutional publicity activities became more important now than 10 years ago. For the time being, 193 universities stand/take place in Turkey. Universities as a public institution, reserve more share to websites, social media and the other promotional formats. The aim of this research is to clear up the factors which affect student’s preferences. In this research, 919Karatay University’s students are subjected to a survey. According to results, web sites and the social media pages are the most preferred formats of publicity ...Daha fazlası

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The Using of Websites of the Universities for Prospectives Students for Purpose of Instutional Promotion

BÜYÜKDOĞAN, Birol | GEDİK, Hasan

The institutional promotional activities are more important nowadays because of the pressure of globalization and developing communication systems. The websites have more advantages than the newspaper, radio, television, magazine and billboards. As a public institution, universities devote a greater share to websites and social media for their promotions. In this research it was used the analysis method of websites. It is determined the websites of the 24 state universities and 12 foundation universities for the needs of prospective students in Turkey. Foundation universities had given more sp ...Daha fazlası

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The Impact Of Service Quality And Public Relation On Patient Satisfaction In Hospitals

BÜYÜKDOĞAN, Birol | GEDİK, Hasan | DERELİ, Yüksel | TANYELİ, Ömer

Service quality and customer satisfaction is a subject of public relation and marketing communication. This research was made in order to evaluate the level of satisfaction of patients who receive treatment at Cardiovascular Surgery Service of Konya Meram Medical Faculty Hospital, regarding the services provided in the hospital, and increase quality of the services provided. As a cross-sectional research, it was made with questionnaire technique between April 2014 and October 2015, including 298 patients who received inpatient treatment and were discharged from the hospital. 51% of the partici ...Daha fazlası

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